Updated: Oct 17
How It Works A search engine like Google will use a number of factors to put local businesses into a ranking. Some of the main factors that a search engine like Google uses include:
Google My Business
Search engines know when other websites have a link to your website, which is known as a backlink. Having more high-quality backlinks lets Google know that your business and website are trustworthy. The backlinks that link your business out must be relevant, local, and authoritative to be considered high-quality.