Our Top 5 Content Creation Tools For Digital Marketing



Sprout Social's Landscape

One of the best ways to make your online content stand out from the crowd is by using a unique image. However, there are plenty of unique requirements for individual platforms and social networks, meaning finding the best images for each can be quite difficult. Landscape, a new social media image-resizing tool, aims to solve that problem. Users can easily turn a single image into multiple images, sized to a T for the specific platforms that you are using.


Visual.ly

You might not have an artistic flair and that's fine. Heck, you might just not have the time to sit and create your own content, even if you have the ability to do so. If that's the case, we recommend looking into tools like Visual.ly. Visual.ly is a very unique piece of content creation software, as it provides a platform where content creators can pair up with people who need content. There are flat rates depending on the type of project that you need too. Some of the projects on the site include e-books, infographics, and videos.


Canva


Canva is one of the best web-based design tools on the market today. Digital marketers know Canva inside and out, as it can be used to do just about anything. However, while it is extremely versatile, most users look to it for creating unique, shareable images for blogs, social media platforms, and more. Canva is a wonderful tool to create unique images from scratch, though you can also use it as an editor to polish up photos or infographics you are already working with. The site has plenty of unique templates to choose from to get you started as well.



Venngage

People love infographics. When you use an infographic maker, you can present loads of data relevant to your brand or company in a way that is visually pleasing. In the digital marketing space, infographics are still some of the most shareable pieces of content. When done right, infographics become highly shareable on the consumer side too. Finding the right tool to create infographics is very important, which is why we recommend Venngage. Venngage has free and premium account options, though both make it as easy as possible to create and share infographics for free.



Giphy

One debate that may never seem to end is that of the pronunciation of GIF. However, one thing we will never be able to debate is the popularity of them. GIFs are great for the majority of social media platforms and websites. Those craving GIF should head over to Giphy. It hosts millions of GIFs already, though you can also use it to upload video content and create your own with ease.

Make sure to get out there and get started with some free trials of these excellent pieces of digital marketing software.

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