Top 5 Pieces of Digital Marketing Software

Updated: Oct 18


SEMrush


SEMrush has been one of the top digital marketing tools for professionals for quite some time. The software provides services for social media, SEO, paid traffic, market research, and content. Those looking for enterprise or e-commerce solutions should be using it. Essentially, SEMrush allows business owners to discover the top players in any given industry, learn more about indirect competitors, and understand traffic trends and shares.


HubSpot


HubSpot is an inbound marketing tool that provides users with sales, service, and marketing software to grow businesses. HubSpot can be found in over 100 countries with more than 56,000 existing customers. It integrates with more than 200 apps as well and provides CRM free of charge.

Sendinblue


Those looking to get all of their digital marketing functionalities in one place should check out Sendinblue. With features and functions for SMS marketing, email marketing, CRM, chat, segmentation, transactional emails, and more, it is a must-have. With Sendinblue, you can design campaign landing pages and integrate custom signup forms for your website. It is one of the best available tools for increasing your email contact list.

Mapify360


Mapify360 is a wildly unique piece of digital marketing software that helps users find unclaimed or unoptimized local businesses in cities around the world. This cloud-based software makes use of a three-step system that allows people to increase traffic and get new customers. You can use the massive list of businesses to optimize the maps and client base of a particular business. From hairdressers to coffee shops to mechanics and beyond, Mapify360 has it all.

MailChimp


If you haven't heard of MailChimp by now, we're not sure where you've been. This email marketing software was initially built for small businesses that could not afford to pay high premiums for top-notch marketing software. While it was primarily used as an email marketing tool for a long time, people now often refer to it as an "all-in-one" tool for a variety of business types. MailChimp's interface is absolutely gorgeous and has just the right amount of interactive properties to keep it practical and functional. It is difficult to think of a better one-stop solution for targeting audiences, campaigning, or generating insights.


Final Thoughts

Make sure to consider these tools for your 2022 digital marketing plans and carefully consider the tiers you purchase based on your budget and your requirements.

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