PPC stands for pay-per-click, a model of digital advertising where the advertiser pays a fee each time one of their ads is clicked. Essentially, you’re paying for targeted visits to your website (or landing page or app).
Paid ads work for about any industry possible. We have every major search channel down to a science. If you can search it on google, you can be on top of it with paid ads!
*Image above is a sample of how consumers see your ad on Google.